BRANDING

We try to incorporate all of this into a symbol (icon) I Took a shape of a pow and turned it into a pin. Of course, I have left the finger’s on the pow so it is clear that it is a dog pow. That was not enough for me, so I added the silhouette of a dog (Shiba Inu) and put it on a pin. I try to add Jordan’s personal feelings and meaning to the logo. (after all, you are naming the app by your dog) I wanted to connect somehow the icon and the typography so I drew a line to connect it to letters. I have seen an opening, and cut out the tale in the letter “a”

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